Luxury Daily
World’s leading luxury business publication
Oct. 18, 2021
  1. Valentino gives Lady Gaga a voice for self-expression in new fragrance campaign
  2. How should luxury brands navigate creative shift on social media?
  3. Gucci offers consumers stylish avatars in gaming collaboration
  4. How luxury brands can win Gen Z and millennial shoppers
  5. Balmain unveils new logo, monogram
  6. WatchBox expands into Switzerland with headquarters
  7. Chanel gets wordy with latest jewelry campaign
  8. Introducing Luxury Women to Watch 2022
  9. US migration patterns reveal clues about the pandemic recovery
  10. Millennial, Gen Z shopping habits shifting: report
The News and Intelligence You Need on Luxury

Subscribe now to get full access for less than $1 per day

Comment
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Advertising

Lagerfeld’s Choupette leads trend as pets become brand representatives

March 25, 2015

Choupette stars Choupette stars in a calendar this year

 

By Kay Sorin

Millennials are well-known for their love of looking at pictures of cats on the Internet, but some luxury brands are beginning to take advantage of this and use the furry friends to market products.

To read the entire article, please subscribe or
 
LATEST HEADLINES
MOST POPULAR
  1. Valentino gives Lady Gaga a voice for self-expression in new fragrance campaign
  2. How should luxury brands navigate creative shift on social media?
  3. Gucci offers consumers stylish avatars in gaming collaboration
  4. How luxury brands can win Gen Z and millennial shoppers
  5. Balmain unveils new logo, monogram
  6. WatchBox expands into Switzerland with headquarters
  7. Chanel gets wordy with latest jewelry campaign
  8. Introducing Luxury Women to Watch 2022
  9. US migration patterns reveal clues about the pandemic recovery
  10. Millennial, Gen Z shopping habits shifting: report
VIDEOS
More Videos

MORE IN Advertising
Audi introduces livestream automotive history tours
Chanel gets wordy with latest jewelry campaign
Lexus previews new LX model in reveal show
Hublot contemplates beauty of time with Lang Lang
Belmond taps Wes Anderson to reimagine classic carriage
Mercedes-Benz launches US brand experience for new EVs



RECENT ARTICLES
Day’s wrap: Facebook, Moët Hennessy, Audi and Fifth Avenue Association
Audi introduces livestream automotive history tours
Facebook adjusts how it counts users for ads planning, measurement

Moët Hennessy welcomes young artists to new headquarters
Competing forces influencing retail’s future: Euromonitor
Hermès, Chanel most valuable in resale handbag market