Commerce
December 18, 2012
By Tricia Carr
Luxury marketers that push service and personalization in the days leading up to Christmas will likely trigger more last-minute purchases from affluent consumers compared to brands that offer discounts, experts agree.
{"ct":"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","iv":"3a28eb051b593877d640b896e51d372f","s":"b5e6808a59c4acae"}
Share your thoughts. Click here