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Dec. 22, 2025
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Commerce

Last-minute luxury: Service, personalization to generate final holiday purchases

December 18, 2012

 

By Tricia Carr

Luxury marketers that push service and personalization in the days leading up to Christmas will likely trigger more last-minute purchases from affluent consumers compared to brands that offer discounts, experts agree.

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  1. Louis Vuitton introduces Visionary Journeys Seoul
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  3. Savannah College of Art and Design debuts SCAD LUXE research center
  4. Luxury Unfiltered: Why the best luxury experiences look exactly like the worst ones (on paper)
  5. Ennismore picks Bangkok site for first-in-region SLS Residences
  6. Lamborghini heads to French Alps for women-led driving series
  7. ‘Sound. Elevated.’ from Bang & Olufsen marks centennial
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  9. Laura Burdese to succeed Bulgari CEO
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