Retail
February 27, 2020
Two is Better curated shopping experience in Parisian department store Le Bon Marché. Image courtesy of Le Bon Marché
By Dianna Dilworth
Parisian department store Le Bon Marché has transformed into an Italian hotel as part of a new exhibition called “À Deux C’est Mieux” (Better Together), a strategic curation aimed at luring affluent consumers seeking cultivated experiences when they shop.
{"ct":"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","iv":"ab02008305e042df4ddf8f77a73a9679","s":"b51b2eba22730fc3"}
Share your thoughts. Click here