Retail
February 27, 2020
Two is Better curated shopping experience in Parisian department store Le Bon Marché. Image courtesy of Le Bon Marché
By Dianna Dilworth
Parisian department store Le Bon Marché has transformed into an Italian hotel as part of a new exhibition called “À Deux C’est Mieux” (Better Together), a strategic curation aimed at luring affluent consumers seeking cultivated experiences when they shop.
{"ct":"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","iv":"8c1d497b5d9b6f7e957b0ee06e97198d","s":"4bfe98b81f2e6414"}
Share your thoughts. Click here