Mobile
February 16, 2012
By Rachel Lamb
Toyota Corp.’s Lexus has included two gaming applications as just one of the components in a 360-degree marketing strategy in collaboration with Sports Illustrated advertising its new GS models.
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","iv":"327e765a264fa4aaece096a892aed6cb","s":"ec1c1720a89be262"}
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