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Mobile

Lexus opts for full-page overlay experience with CNN iPad sponsorship

December 16, 2010

Lexus advertises on CNN mobile app

 

By Giselle Tsirulnik

Luxury automaker Lexus is the launch sponsor of the CNN iPad application, which allows both the publisher and the brand to provide users with an immersive and visual experience that takes full advantage of the device’s expansive real estate and multitouch interface.

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  1. Ralph Lauren, Burberry among Lyst Index’s top Q4 risers
  2. Champagne Telmont earns Regenerative Organic certification
  3. Estée Lauder Companies raises full-year outlook
  4. IHG dedicates new ‘Fancierge’ experiences to rugby fans
  5. Aston Martin loops Breitling in as global watch partner
  6. Off the Cuff: A Q&A with Wheels Up’s George Mattson
  7. Kering Generation Award X Jewelry returns
  8. Louis Vuitton ambassador Zendaya joins Monogram anniversary effort
  9. Qatar Airways, Art Basel kick off partnership in Doha
  10. Versace hires Pieter Mulier as chief creative officer
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Champagne Telmont earns Regenerative Organic certification
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Estée Lauder Companies raises full-year outlook

Ralph Lauren, Burberry among Lyst Index’s top Q4 risers
Off the Cuff: A Q&A with Wheels Up’s George Mattson
IHG dedicates new ‘Fancierge’ experiences to rugby fans