Research
June 22, 2020
The top 5 percent of brands on Forrester's CX report. Image courtesy of Forrester
By Dianna Dilworth
Automakers and retailers were held by market researcher Forrester as the luxury sectors delivering good customer experiences, which consists of consistently meeting customers' needs, hitting the right emotional notes and even having the goodwill among customers to forgive mistakes.
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e0shZYvjpXfj1SMeG+kd6OyIjVY61sIAoRrYok4vwWjj0XrYOwEJOw0BrjwY2k4QnblSmkFIK+XL0z+hmBrPQxS7s7R4TqRUy4KQkKFg7jru2mAdti1wtuoh22XWVPaiWzffchgMtIL9sP1A\/bm3pgj9WHxqzla\/R1m2+qjxA57SvFHDfzChtBWf9RAFGr3NP4jcUl5USlFVXbZoT84cYaGcD\/9IHCFqQsr5Pv8InXWeq\/A09QpEwXoQ2XZuJcyL9Limwo7JLQBMN7e5AyI8ZDA\/iMFWeY327bomSWfXHSprBox6KMEbU+uHxAIz5LerKyJKQY+CEyJaSRYIZQ\/1Eq7y0t+ZI8dl0eqaeLLhzC4xMaBmiN94AE3MN0nTdT7OWHiIgQSkWazr9bY2934m7ZUPN6\/Et3C\/LUPLBPAy2kk21CX9tNkUsB4uXKUQc2iT69SJ3nVYCP2fhXBrWG1LrNgJca3N5WtjXwiJtzJfBH+R9PTRmQe7\/8hf9zC6w3rFQEJ73nk6wyUv4NPnAHbvjh8XxMZTglXRWwD31AgNKPq87jYogV5VCO5zT6ae7fpP34dn\/C1dEC5LuW8JLdE6fj+e5GmUK2gbJUXjPA+CK2iBcT2LKRpDUwIN2UhhLdwBYwrLcNEOpDvNlY6rMF\/xeO5YbVCNBqBxEiOVqcyaoW7dHcR8oCDQ15WluTQJ8EMbjZyVktmFFpUShtOorad5froF0qFSy3C3lv2R2Tf346jG\/zY6gUNDjeOwOa9zifS52NwHz0BKPkQRjq19gSyvPAw3KkmvmjyOJWMmZSnIR4nXgyTytPrKaRFCLXCFHF+i5fumfQ87ZviEwKgw6Y+9md+7JiMTw8+Z5vqVAsv3CANieHXRi46pb\/Ad6m7phH7mJ0aWu5GC2PCO4335qlM94lI8ilpj5y469uiU5uZj7jbl+7GQt0OJmWh8swQ3dTkYz+ips95haHV\/+8LwLn92lnpKYMT9umQ47Oby9r5cYZ7woV0m6EOaR67wAQoGN0CegHrcJd3Tu9YJU\/iXWuIBZqHfIiVL8UDPDnxXefRJrYMhhbI7twUgk\/YNGo40M0cZVLBB\/S0XCPRidsVs5Ico9gWi+kIDQOy4Nu1J1Wt+7g2fx8FUE6pJj20LZbLj8UeG7DZDBJxolZrswBng5wEhrWtK\/n0bQsTNPin4HYK3Mkpyliu2a5K01Ff0JdS5dR67ijVfZOldCofaEcqvMX3M3zTyjR5+lg330Er5ejLKZaEt0mgmjpn2Ld8WDmF40zA3G3F5qPOHW45Ca0vX0Hvb9WQxiG9ViIIAPAu5nBnNAx5Rju9iXvFVyc2s2t16\/yh4DdheF1+A5rJKgyDKplg+DVBwyVU9uLcPoznctcSSNmAJbDDzoDw7aAekR+cVqEghF9v1sr90iJsCiWhqjyDrzk\/cYi2TKQ7KxRhCRI0KSI4LBOzMhGgUNicXlbGfHkXAklarA0SrifNa+6jHpke0uprTp9qaSraJQ8mxBsMbLLnEJfNFXbhZrfLcbDEFKJzP3yEQ3a\/krc94OePQap0J2mMqRzyyJQts+kvZhLed29uD6Yon4vEODGUKuGqy+HlgOpoejjwgMainyiGhn6l\/kAyl\/dazzNGln7iCRceXhWcO1ZqK0h6mzbr8L7\/aBNqXdoYDo\/CfK3tnqoCN9QAT0I\/c1Ku06OCcnUFfuQAV2a91mCOtKGK7E8wRHjrEAcB5uuHDsJSLAg1UNzOtANCBHMK5AeE0JZd3uHpcOb1D5J309vGHexdPsNnA9IiZ4p+qxPK7m1haHVQQf7RRnykOQPE1MUnntANWoGgnKc2f7eVTQKSXWB5Fg2D9TKSi7qI3Oahjaub\/n7ZB3s4TBzyHsVtEeMqKKfnr10bBZb+xThDKci3blORsC2EgOVRoPWZWFR6tN28JiJrQm9aA2qW+WDlIhBihlu8RJIIikePovxLDZQBBuMmJg8zoYPn+JgeeCzdPuAJ6OAYxQaYZcqA25bSwcqh4qF4juPblTmIHPiDQbNOIV74OkPT9A+ts6HJQ\/JRT8y81QQ\/qUIsnN0bYdVLHXt7BhM145c00N034eTV1QiOoBfpS8KjBCOduzKyKpKd3Byk90Up88EbRra9rbpgWiBIJQsgfpTbQVW1w7lCgtDY520BBYWocv+g7a+3nBMWqKaGrolOLlNbr0jLSfenyiLl4RwU\/VpRke3QqhubtjsNQdSmILE7\/PvnOPvB2mM2eW1SsKKfpEDS0rYL4jrqehN32Glf7XEHc1SsZMAROYJbAEdJ+XasM2ZHJnIJwNoZIO+F9I5j\/oo4Yols82KUCFJ5ka2VBOthOBm27s5oLEyAfWJAyLMjeFXgJihz6DeBuLyfxSDGLw362W76v6ftBJqlnMl6cPS3h4slAgWMEg\/Tq\/tAg8ngkJs99tAQIsNahtIE1EjUnUVUsyoEO9Y\/chFknTl8Y33AOyLgep2UKWs+Ths82KcWy2fBBzZMFwKyQIrtCF2HAysxF7FYA5TTHVxsr\/bKiMznZ8TgLLVq+nUewdsGLoqkxyVIWj6Se2nPYS0eSMMfSwfcSQ3TPbc6AWLGaowjqWcWJZ2vY5qZk9Gl3r2x5w3hDrrABwLT8X4Ixg9gLR3Z5oAw0WORPq8PVZnhoEfTH8YMr\/9aWrAW99Ku+ptabi\/nDB0sHo+HJT1UVtTWnSd8hrcZQp+vZblFdz0X+n07YoxDMSl41+ZZCIuPFaeGY5mY+Rg3Xzq12LnpTRhnYcFmFmN0DMlpkFRLRmqFEL5SDtDOyD+XE8Mk5lo+tH8Kwq3hbVxbYjRABY9NNlsv1x6DZWx7jkPwCcwJKAq12qi+z8bKmgR6tVQyeeAhEaaFtHnamDfjvez9mg0YGW4eLt5scZmRI7wdCbtCUwsrodmowT20xsexdDIjI+r0Y1elHLNHKPZ8RsLTYpsgXJe9FviibyecTysARTSy6RMU4Iwloy7326Lp0gMnq\/5omMzKMKzVmJKGHQevYYVrUXO5B0kxWcgj7TR0pLSxGNs+m2kNFEXXYmisB6IPdqBwG7SudB1fC1VP2LIDvD\/fQqFh3E+iyx17uFODJmnxD6lXdlZjUmDJs3nj2JC\/VhSwW4qhIsTDCBP4SFkvulRtYjbHjTBYOzRsDoMenw\/nahaZbdoUSzJvZbSu1+K8g\/iSjD5g280YMKvldsnUcE4wnTSKTO1EN50pbq7D7qujqvpJ+RkqbH2wSE7ZAeIeTGgKtmK4KdruiWayxbCxYX+LdfW79J1eHgxcDCW7qiszbhyaqr156ouFyAY4mX6apHr4TZveDecOPULFNsa0h1Zp4tR7aKEbQUjOGXAklq+LcO2BhKeoV3Um+ZIxmt\/1G1p+THJXtfEXQWyZvU+Z2fIBb2NPgHVyGQ8wKg7I7HFAFLEb8uvd0phTPm7M6JjHGI6EhxuaYpqW4zTnLFe1fkSIHlf3AOuNfPLoSdHPj1MPEQhBijtMOaHdM5Uf+wRLk9O5LckAJtGfy5Xcui+5fShUbga8lKp+e37UJkjpnz8GlBxpyua2GPMG+2hmAszlzAtXsW2kEsVbekLg60V9KHO2ZpXtM2kBgH0f20A2b8ejirUgPq7DyGwOwXM3IbkIwovMFpRH7rUJJZqw\/XkwGxd30HkgKQqulwVBux2zYhVS7jmW7tXs0OJPwsm38OP1T99vgCQF6sU88Zsv+ikAfq9k3EnyG3HrL5mq5jxxfgTJhH0eO3lvqiiS0OrcuiwJPL8M2SxNHo3PsSBgAT918HzJIsGnYZt60IDst","iv":"a15ac889fab7adcc8ed68be61c3b2efa","s":"88741242b9729e30"}
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