Research
June 22, 2020
The top 5 percent of brands on Forrester's CX report. Image courtesy of Forrester
By Dianna Dilworth
Automakers and retailers were held by market researcher Forrester as the luxury sectors delivering good customer experiences, which consists of consistently meeting customers' needs, hitting the right emotional notes and even having the goodwill among customers to forgive mistakes.
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","iv":"4f0e760f2978f0f689ca4c60a58e712c","s":"a5980cdf066e60f7"}
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