Marketing
November 15, 2022
Luxury brands need to embrace individualism to connect with younger consumers, whether it is collaborating with local artists or taking bold social stances. Image credit: Miu Miu
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","iv":"ea0bb1d271ea4423d7f646b7c0f38423","s":"4b312403b92fe0cd"}
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