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Dec. 7, 2019
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Food and beverage

Louis XIII makes music to convey deceptively simple spirit

November 26, 2019

Louis XIII's "One Note Prelude" makes use of mechanical arms. Image courtesy of Louis XIII

 

By Sarah Jones

Rémy Martin’s Louis XIII is communicating the complexity and impact of a single drop of its cognac through a composition that centers on a sole musical note.

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  1. Day's wrap: Forrester's 2020 marketing trends, Twitter, Ssense and LVMH
  2. Bleu de Chanel dives deep with new campaign
  3. Current retail technology and consumer behavior not yet in sync: report
  4. Dior goes for gold with flashy J'adore campaign
  5. Travel advisors are hottest new thing that never went away
  6. InterContinental crowdsources local insights to take travel beyond tourism hotspots
  7. Chinese travelers want personalized service, embracing experiential: report
  8. Nordstrom targets $1M in holiday philanthropy with four partners
  9. La Mer takes daring approach for mask marketing
  10. David Yurman makes more room for men’s collections in New York move
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