Luxury Daily
World’s leading luxury business publication
Sep. 26, 2021
  1. Audi offers vision of progress in Janelle Monáe campaign
  2. The knotty relationship between luxury and social responsibility
  3. Day’s wrap: Kering, LVMH, L’Oréal, Loewe and The Macallan
  4. Kering says farewell to fur
  5. "Luxury" is in the product, right? Wrong
  6. Day’s wrap: LVMH, Bentley, Tapestry, Vestiaire Collective and Sotheby's
  7. Gucci is 2019 Luxury Marketer of the Year
  8. Fashion brands turn to visual social platforms for organic reach: report
  9. The Macallan enlists photographer to celebrate new Double Cask
  10. 7 ways to combat chargebacks from “friendly” fraud
The News and Intelligence You Need on Luxury

Subscribe now to get full access for less than $1 per day

Comment
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Fragrance and personal care

Luxury beauty brands get spooky for fall festivities

October 31, 2018

Dior Halloween Bella Hadid Bella Hadid for Dior Beauty. Image courtesy of Dior

 

By Sarah Ramirez

High-end beauty brands are using Halloween as an opportunity to show their dramatic flair through edgy digital campaigns.

To read the entire article, please subscribe or
 
LATEST HEADLINES
MOST POPULAR
  1. Audi offers vision of progress in Janelle Monáe campaign
  2. The knotty relationship between luxury and social responsibility
  3. Day’s wrap: Kering, LVMH, L’Oréal, Loewe and The Macallan
  4. Kering says farewell to fur
  5. "Luxury" is in the product, right? Wrong
  6. Day’s wrap: LVMH, Bentley, Tapestry, Vestiaire Collective and Sotheby's
  7. Gucci is 2019 Luxury Marketer of the Year
  8. Fashion brands turn to visual social platforms for organic reach: report
  9. The Macallan enlists photographer to celebrate new Double Cask
  10. 7 ways to combat chargebacks from “friendly” fraud
VIDEOS
More Videos

MORE IN Fragrance and personal care
LVMH, L’Oréal addressing environmental transparency in beauty industry
Heightened interest in skincare will last: Bazaarvoice
Dior explores the craft of Sauvage in new campaign
Lancôme spotlights support for women’s literacy with Lupita Nyong’o
Beauty tech goes beyond camera filters
Estée Lauder names Amanda Gorman global changemaker



RECENT ARTICLES
Day’s wrap: Kering, LVMH, L’Oréal, Loewe and The Macallan
Loewe Foundation to celebrate artisans with 2022 Craft Prize
The Macallan enlists photographer to celebrate new Double Cask

Kering says farewell to fur
Pandemic showed us where we could improve: Hugo Boss COO
Social commerce thrives with AR, personalization