Software and technology
April 11, 2019
BMW is among the luxury brands disrupting their own industry through tech. Image credit: BMW
By Sarah Ramirez
CAPE TOWN, South Africa – Luxury brands need to embrace their roles as technology companies to keep up with disruptors and thrive in a changing world.
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","iv":"2507fb1ed052ddde2b55254ec0e96ab3","s":"c1a6c2c7ebe7e60d"}
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