Marketing
November 11, 2019
Neiman Marcus is promoting Singles' Day. Image credit: Neiman Marcus
By Sarah Jones
In honor of the shopping holiday Singles’ Day, luxury marketers including Neiman Marcus and Dior are encouraging consumers to treat themselves.
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","iv":"213c84dd02e64beb96bd254b69159e7d","s":"1edf2c70bc9a3753"}
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