In-store
July 18, 2013
By Erin Shea
Luxury brands that open outlet stores must maintain the brand's status and prevent outlet items from overshadowing core products to avoid diluting the brand.
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","iv":"415f2cfdc1632df8a7ea5433e42346f3","s":"554f7881226e8f7a"}
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