Software and technology
October 21, 2021
Consumer data can be used to improve virtual fitting room technology. Image credit: Zeekit
By Sarah Ramirez
Fashion and luxury companies that have successfully adapted to the shift to digital, data and analytics continue to build their market value, outpacing competitors.
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","iv":"8383b004bcd3b8562b00e87eead0c24e","s":"0af94bc56b94d8db"}
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