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Internet

Luxury hotels look to bloggers for measure of authenticity

December 2, 2013

 

By Joe McCarthy

Luxury hotel brands are tapping top travel and lifestyle bloggers with increasing regularity to kickstart social campaigns, illuminate what can be found at certain properties and to build connections with highly concentrated audiences.

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  1. Creative director Marco De Vincenzo steps down from Etro
  2. Chanel makes ambassadorship with model Bhavitha Mandava official
  3. Luxury on trial: What will stand up in 2026
  4. Lexus to stage installation at Milan Design Week
  5. Subscribe now: Full access to 90,000+ articles, reports, videos and images
  6. Men spend more on luxury, but shop the same amount as women: report
  7. Of luxury options for Valentine's Day, millionaire millennials prefer Porsche, Louis Vuitton
  8. Top luxury campaigns of 2025: Luxury Daily
  9. Luxury Unfiltered: How German luxury automakers lost the plot
  10. Lions, tigers, bears and 'Wirkins,' oh my!: The legality of Walmart's Hermès Birkin dupe
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