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April 19, 2024
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Retail

Luxury labels take pop-ups on summer vacation

July 23, 2019

Louis Vuitton Porto Cervo Pop-Up Louis Vuitton has a summer boutique in Porto Cervo. Image credit: Louis Vuitton

 

By Sarah Ramirez

As affluents spend their summers in the world’s most desirable resort towns, brands including Burberry and Gucci are bringing luxury to them through seasonal pop-ups.

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  1. Audemars Piguet collaborates with American singer John Mayer
  2. 'Writing royalty': Montblanc celebrates Meisterstück’s centennial
  3. 'Balmain Beach Club' exclusives go live at Neiman Marcus
  4. Jimmy Choo hits the green with golf-inspired capsule
  5. Saks prelaunches seasonal styles from Prada
  6. Consumers prefer ‘new signs of success’ over traditional shows of status: report
  7. Luxury Unfiltered: Brand stories are the secret to creating desirability
  8. Mandarin Oriental hosts charity gala in London
  9. Fashion falling behind in fight against forced labor: report
  10. Ruinart to bring ‘Conversations with Nature’ to Frieze New York
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