Marketing
June 24, 2019
Kris Wu in Louis Vuitton Horizon Soft luggage campaign. Image credit: Louis Vuitton
By Sarah Ramirez
Luxury brands Louis Vuitton, Bulgari and Cartier successfully reach digitally savvy Chinese consumers by effectively leveraging influencer relationships and Eastern social media platforms.
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","iv":"1e03efbec79ef0c7bb75135778c3dcf9","s":"a52443ae5a1e4aa6"}
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