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Feb. 8, 2026
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Marketing

Luxury marketers need to question their motives differently: Team One

January 18, 2018

Lexus' LED design for NYFW. Image credit: Team One for Lexus

 

By Brielle Jaekel

NEW YORK – So many important brand interactions happen daily and remain the secret to reaching the general audience, but through the use of digital, marketers can give these special experiences a platform.

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  1. Aston Martin loops Breitling in as global watch partner
  2. David Yurman selects finalists for inaugural $50K design grant
  3. Ralph Lauren, Burberry among Lyst Index’s top Q4 risers
  4. Ralph Lauren turns to TV to spotlight Olympic fashion
  5. Italy’s Pratesi seeks return to old splendor as linens purveyor to the affluent
  6. Armani faces $4M fine from Italian Competition Authority
  7. The rising risk of ‘superfakes’ and strategies to protect luxury brands
  8. Perigold, Olivia Palermo announce design partnership
  9. Cartier expands Clash collection
  10. Qatar Airways, Art Basel kick off partnership in Doha
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