Luxury Daily
World’s leading luxury business publication
April 22, 2019
  1. Register now: Women in Luxury conference New York May 9
  2. Bloomberg Markets magazine relaunch attracts more high-end print advertisers
  3. 5 mobile marketing myths debunked
  4. Bloomingdale's gamifies in-store shopping through Snapchat filters
  5. Galeries Lafayette turns flagship store into polar wonderland with augmented reality
  6. Luxury Daily releases new 40-page State of Luxury 2018 report polling industry insiders
  7. Hublot honors partnerships with Harrods pop-up
  8. Crystal Cruises entices bookings through brand-exclusive experiences
  9. Four Seasons walks the red carpet this Oscar season
  10. Should luxury brands stop avoiding ecommerce?
The News and Intelligence You Need on Luxury

Subscribe now to get full access for less than $1 per day

Comment
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Legal and privacy

Luxury marketers no longer in control of consumer data

October 1, 2018

The E.U. and California are at the forefront of protecting consumer data. Image credit: Lord & Taylor

 

By Sarah Ramirez

NEW YORK – Luxury brands need their marketing and legal teams to work closely together to protect their brand reputations and avoid pitfalls in a rapidly-changing climate.

To read the entire article, please subscribe or
 
LATEST HEADLINES
MOST POPULAR
  1. Register now: Women in Luxury conference New York May 9
  2. Bloomberg Markets magazine relaunch attracts more high-end print advertisers
  3. 5 mobile marketing myths debunked
  4. Bloomingdale's gamifies in-store shopping through Snapchat filters
  5. Galeries Lafayette turns flagship store into polar wonderland with augmented reality
  6. Luxury Daily releases new 40-page State of Luxury 2018 report polling industry insiders
  7. Hublot honors partnerships with Harrods pop-up
  8. Crystal Cruises entices bookings through brand-exclusive experiences
  9. Four Seasons walks the red carpet this Oscar season
  10. Should luxury brands stop avoiding ecommerce?
VIDEOS
More Videos

MORE IN Legal and privacy
Will the luxury industry pay the price of Brexit?
Seeing privacy, brand safety and media buying through the personal data value exchange matrix
US 9th Circuit Court of Appeals decision highlights need for early copyright registration
UK disinformation report points to more trouble for Facebook, social networks
Hadid copyright suit raises questions for luxury brands
Rolex lawsuit highlights importance of dilution claim



RECENT ARTICLES
Day’s wrap: Chanel, Pierre Hardy, Volkswagen Group, Roger Vivier, Goldsmiths’ Centre and Madison Avenue
Roger Vivier looks to find the right fit in bridal spot
Madison Avenue galleries to host art open house

Volkswagen Group joins blockchain traceability project
Chanel brings Mademoiselle Privé exhibit to Shanghai
How Goldsmiths’ Centre is keeping artisanship alive through education, outreach