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Jan. 18, 2026
  1. CEOs link sustainability initiatives to business value growth: Bain
  2. LVMH Watch Week 2026 comes to Milan
  3. Model Sean O’Pry carries latest chapter of ‘Stuart Weitzman New York’
  4. Balmain embraces pharaonic symbolism, hieroglyphs in edgy midseason effort
  5. Tiffany’s Blue Box Café enters Mainland China in renovated Shanghai Tiffany store
  6. Top luxury campaigns of 2025: LVMH, F1
  7. The 1916 Company teams up with Australian pro golfer Min Woo Lee
  8. Actress Demi Moore joins Kérastase as global brand ambassador
  9. Top luxury campaigns of 2025: Glenmorangie, ‘Once Upon a Time in Scotland’
  10. GQ Bar Bodrum opens on the Mediterranean coast
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Classic Guides

Luxury Outlook 2020 – Luxury Memo special report

December 23, 2019

Eye eye, Captain: Gucci's 2019 holiday campaign. Image courtesy of Gucci Sustainability and exclusivity are just a few of the goals that should be in luxury marketers' sights for 2020. Image courtesy of Gucci

 

By Sarah Jones

Heading into 2020, luxury marketers need to balance democratization with brand protection to capture the up-and-coming consumer without tarnishing their prestige image.

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  1. CEOs link sustainability initiatives to business value growth: Bain
  2. LVMH Watch Week 2026 comes to Milan
  3. Model Sean O’Pry carries latest chapter of ‘Stuart Weitzman New York’
  4. Balmain embraces pharaonic symbolism, hieroglyphs in edgy midseason effort
  5. Tiffany’s Blue Box Café enters Mainland China in renovated Shanghai Tiffany store
  6. Top luxury campaigns of 2025: LVMH, F1
  7. The 1916 Company teams up with Australian pro golfer Min Woo Lee
  8. Actress Demi Moore joins Kérastase as global brand ambassador
  9. Top luxury campaigns of 2025: Glenmorangie, ‘Once Upon a Time in Scotland’
  10. GQ Bar Bodrum opens on the Mediterranean coast
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