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Luxury Memo special reports

Luxury packaging – Luxury Memo special report

April 12, 2019

Tiffany's blue box is one of many iconic luxury packagings. Image credit: Tiffany & Co.

 

By Staff reports

As with everything a luxury brand does, its packaging is carefully created with a level of quality that reflects its image and product. But even boxing has been affected by digital and consumer behavior changes.

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  1. Luxury Women to Watch 2017
  2. Burberry bans exotic skins
  3. Estée Lauder Cos., Jo Malone launch AI scent advisor
  4. Bulgari names Chinese actress Liu Yifei as newest global ambassador
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  6. Dior dives into French Riviera with escapist fragrance
  7. Ennismore picks Bangkok site for first-in-region SLS Residences
  8. WatchBox looks for growth in editorial integration
  9. Chanel unleashes ‘From Dream to Reality’
  10. Luxury Unfiltered: The luxury market will lose the middle ground in 2026
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