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Retail

Luxury retailers need to compete with mass brands in personalization: report

January 10, 2019

While consumers have changed the way they shop, bricks-and-mortar retail is still vital. Image credit: Neiman Marcus.

 

By Brielle Jaekel

Personalization in a bricks-and-mortar experience has become just as important as it is in digital, and with mass consumers expecting an elevated individualized experience, luxury brands need to work harder at delivering customized retail.

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  1. Blancpain opens submissions for 2026 Imaginist Literary Prize
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  3. Luxury Unfiltered: Luxury's listening problem is worse than the industry thinks
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  5. What do China’s 1B+ short video app users mean for luxury and ecommerce?
  6. The RealReal combats AI fakes in ‘I Am Real’
  7. McLaren hires Ford’s Kemal Curic as chief design officer
  8. FCC broadband privacy proposal draws dissent from marketing trade groups
  9. Men spend more on luxury, but shop the same amount as women: report
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