Marketing
February 10, 2017
Photo courtesy of LVMH
By Jen King
Recent positive financial results from the world’s leading luxury houses has reinstated sector optimism for the first time in years, according to London’s Savigny Partners.
{"ct":"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","iv":"35ac1b625b3df2131f0df0611146b054","s":"3a6f0e251d58e480"}
Share your thoughts. Click here