November 26, 2012
Today in luxury marketing:
LVMH group pledges Sandy relief
LVMH Moët Hennessy Louis Vuitton’s contributions to Hurricane Sandy relief efforts are twofold — touching both those employees within its brand portfolio impacted by Sandy and facing hardships as a result, as well as the region’s greater efforts, WWD reports.
Hilton brand unveils app for pre-stay service
Conrad Hotels & Resorts, Hilton's newer luxury brand, has launched an application for smartphones and iPads that lets its well-heeled customers order room service, book a spa day or set a wakeup call before they step foot in the hotel, according to CBS.
Gemfields buys Faberge to create gem champion
Gemfields is to buy luxury jeweler Faberge from one of the colored gem miner's own shareholders in a deal valuing the maker of lavish Easter eggs for Russia's last tsar at $142 million, per Reuters.
Fifth Avenue's eye-popping rents
The costs of retail real estate and store rents are reaching record levels along New York's swanky strip in a sign of how the high-end market is managing to float above the malaise of the broader economy, The Wall Street Journal reports.