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Marketing

Majority of consumers find digital advertising unconvincing

August 29, 2019

Saks online shopper Most consumers do not find digital advertising to be trustworthy. Image credit: Saks Fifth Avenue

 

By Sarah Ramirez

Most consumers are reluctant to believe that their purchase decisions are based on digital advertising, according to a new report.

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  1. Can luxury brands survive in China without online partners?
  2. Lexus, Hublot, Aston Martin Lagonda, Mercedes-AMG, PETA and Prada
  3. 10 steps for brands to journey from privileged access to advanced personalization
  4. Swiss watch brand Hublot opens its largest flagship store worldwide in Tokyo
  5. Call for nominations: Luxury Women to Watch 2021
  6. Employee experience should be at center of reopening plans
  7. Privacy will be the new luxury in travel post-COVID-19
  8. Company CEOs on making decisions from the world’s shortest commute
  9. Digital consolidation and storytelling is platinum jewelry's focus this year
  10. Savile Row tailor Huntsman makes face masks to match bespoke shirts
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