Retail
August 16, 2021
Outdoor malls are seeing a surge in visitors. Image credit: South Coast Plaza
By Katie Tamola
More consumers are returning to malls to find not only clothing and accessories but also experiences, according to a new whitepaper from analytics platform Placer.ai.
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