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March 25, 2026
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Travel and hospitality

Mandarin Oriental ushers in next chapter with updated visual identity

April 11, 2025

The company is making sweeping changes to its corporate aesthetic for the first time in nearly 40 years. Image credit: Mandarin Oriental The company is making sweeping changes to its corporate aesthetic for the first time in nearly 40 years. Image credit: Mandarin Oriental

 

By Zach James

Hospitality brand Mandarin Oriental is signaling the beginning of a new era.

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  1. Luxury Unfiltered: Most luxury brands have no idea who their client actually is
  2. Ralph Lauren strengthens ESG strategy, sets 2030 targets
  3. Natural Diamond Council introduces World Diamond Day
  4. Estée Lauder Cos. confirms merger talks with Puig
  5. Longchamp, France’s Shapers Club form artisanal connection
  6. Belmond announces summer debut of rebranded river cruiser, Marguerite
  7. Gucci casts Kate Moss, Emily Ratajkowski in handbag campaign
  8. Supply-demand issues in Europe prompt brands to rethink retail spaces: report
  9. Boucheron opens first flagship in China
  10. Audemars Piguet brings AP House concept to Miami Beach
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