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Marc Jacobs shifts gears to bolster Chinese social media

June 25, 2012

 

By Rachel Lamb

Marc Jacobs Intl. is bolstering its social media presence in China with the addition of a Sina Weibo account, a platform similar to Twitter.

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  1. Dior dives into French Riviera with escapist fragrance
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  4. Louis Vuitton introduces Visionary Journeys Seoul
  5. Gucci studies connection in spring/summer 2025 campaign
  6. Exclusive Resorts purchases Inspirato for $59M
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