By Motti Kushnir
Location-based advertising is poised to take the mobile medium by storm this year and beyond, providing a channel that can engage brands with consumers in new and exciting ways, enabling marketers to focus their campaigns on interacting locally with a progressively mobile generation of users.
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","iv":"08bf932de45129dc832e69e368425e4e","s":"5e3070e04c2ce826"}