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Marketing

Marketers need to learn to “stop the thumb”

May 20, 2019

Facebook looks to serve both advertiser and user. Image credit: Facebook

 

By Brielle Jaekel

NEW YORK – In today’s content environment, many marketers have trouble seeing that one-to-one interactions mean much more than a large billboard on a busy highway. But Facebook executives are working to help them see past this.

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  1. Off the Cuff: A Q&A with Wheels Up’s George Mattson
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  5. Stella McCartney films trashy tale to inspire mindful consumption
  6. 'Clash de Cartier' campaign explores dichotomy of dressing
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  8. Mercedes-Benz to plug all-new CLA, electric GLC in ‘GOAT’ from Sony Pictures
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