Jewelry
August 29, 2019
Sales of platinum jewelry in Japan hold their sparkle due to demand from women in their 40s to 60s. Image credit: Platinum Guild International
By Staff reports
While jewelers and marketers the world over are focused on millennials and Gen Z, Japan’s more mature female population leads the consumption of platinum over other generational cohorts.
{"ct":"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","iv":"905d91d87cc2b0b364f01d8a3972b876","s":"b61e97ba83676cb7"}
Share your thoughts. Click here