Apparel and accessories
March 8, 2018
#MaxMaraGram takes a new look at an archival font. Image credit: Max Mara
By Sarah Jones
Italian fashion label Max Mara is proving that what is old can be new again by putting a modern twist on an archival design.
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","iv":"a0e39695931a19ae7854df6fb50c2506","s":"faccc4ea981b3ee9"}
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