Apparel and accessories
March 8, 2018
#MaxMaraGram takes a new look at an archival font. Image credit: Max Mara
By Sarah Jones
Italian fashion label Max Mara is proving that what is old can be new again by putting a modern twist on an archival design.
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","iv":"98e6c74f2865b2e6a7e80a6a670c8c84","s":"dd6daa25d86adf94"}
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