Apparel and accessories
March 8, 2018
#MaxMaraGram takes a new look at an archival font. Image credit: Max Mara
By Sarah Jones
Italian fashion label Max Mara is proving that what is old can be new again by putting a modern twist on an archival design.
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","iv":"6f97633cd69384521630844f6d7dff2e","s":"535292f58696f03d"}
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