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Research

Men struggle to be authentic selves in society: Zegna study

November 20, 2019

Four out of five men have difficulty being their authentic selves in society. Source: "What Makes a Man 2019 Survey" by Kantar for Ermenegildo Zegna. Image credit: Zegna Four out of five men have difficulty being their authentic selves in society. Source: "What Makes a Man 2019 Survey" by Kantar for Ermenegildo Zegna. Image credit: Ermenegildo Zegna

 

By Staff reports

Seventy-one percent of men feel that there has been a change in expectations related to masculinity over the past decade, according to a new survey for Italian menswear fashion brand Ermenegildo Zegna.

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  1. Zegna Group raises revenue 8pc in first quarter
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  5. Double-digit growth streak continues at Hermès
  6. Prada Group sees first quarter sales rise 16pc
  7. Kering rocked by 11pc sales dip in Q1
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