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Jan. 17, 2026
  1. Actress Demi Moore joins Kérastase as global brand ambassador
  2. Top luxury campaigns of 2025: Rolex, ‘Reach for the Crown’
  3. Off the Cuff: A Q&A with Virtuoso's Jennifer Campbell
  4. Patrón takes over as official tequila sponsor of Grammy Awards
  5. Ralph Lauren seats new board member
  6. Fendi launches Lunar New Year pop-up in Shanghai
  7. The hidden cost of retail bankruptcy for luxury consumers and brands
  8. Saks Global files for Chapter 11 bankruptcy protection
  9. Richemont reports strong holiday quarter, sales up 11pc
  10. Marriott’s Luxury Group signs on as partner of US SailGP Team
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Automotive

Mercedes-Benz embraces Web3 in digital debut

May 26, 2023

he launch allows the legacy manufacturer to reach ever-connected online audiences with a slew of exciting projects. Image credit: Mercedes-Benz he launch allows the legacy manufacturer to reach ever-connected online audiences with a slew of exciting projects. Image credit: Mercedes-Benz

 

By Zach James

German automaker Mercedes-Benz is looking to activate amid the latest iteration of the World Wide Web.

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  1. Actress Demi Moore joins Kérastase as global brand ambassador
  2. Top luxury campaigns of 2025: Rolex, ‘Reach for the Crown’
  3. Off the Cuff: A Q&A with Virtuoso's Jennifer Campbell
  4. Patrón takes over as official tequila sponsor of Grammy Awards
  5. Ralph Lauren seats new board member
  6. Fendi launches Lunar New Year pop-up in Shanghai
  7. The hidden cost of retail bankruptcy for luxury consumers and brands
  8. Saks Global files for Chapter 11 bankruptcy protection
  9. Richemont reports strong holiday quarter, sales up 11pc
  10. Marriott’s Luxury Group signs on as partner of US SailGP Team
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