Mobile
March 22, 2011
By Elizabeth Zelesny
Mercedes-Benz is taking its marketing strategy to new heights with a storybook iPad application.
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","iv":"bafb5a512152de6ee8d15bd6df8f98dd","s":"a3b33efb34200a2e"}
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