Automotive
April 25, 2025
The company is teaming up with an international class of cultural icons and tastemakers. Image credit: Mercedes-Benz
By Zach James
German automaker Mercedes-Benz is crossing into the pop culture lane to promote a worldwide launch.
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","iv":"d60908128af739e11013ded77ef339a2","s":"9c318e13bc12e0fa"}
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