Internet
October 17, 2012
By Tricia Carr
NEW YORK - A Mercedes-Benz USA executive at the Luxury Interactive 2012 conference said that a brand’s advocates on social media are the most crucial to reach so that marketers can create word-of-mouth that embodies their true ideals and lifestyle.
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","iv":"dab96c52d881b353a03c50b8ed7a47f9","s":"e9e1679b52671efa"}
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