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In-store

Michael Kors hits high note with Fashion’s Night Out karaoke contest

August 21, 2012

 

By Rachel Lamb

Michael Kors is looking to drive affluent consumers in-store during one of the most hyped fashion nights of the year by hosting a karaoke contest at its new Madison Avenue store in New York.

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  1. Jean Paul Gaultier enters ‘Junior’ era
  2. Louis Vuitton unveils Art Basel Hong Kong plans
  3. Piaget scales Place Vendôme flagship
  4. Off-White launches ‘10x10’ creative crossover series
  5. Ferrari forges racing partnership with HP
  6. Diane von Furstenberg named Icon in The Time 100
  7. Louis Vuitton looks to Columbia University, Parsons for digital clienteling tactics
  8. Luxury requires a balancing act between authenticity and relevancy: Baume & Mercier exec
  9. Audemars Piguet brings AP House concept to Miami Beach
  10. SMS text messaging, world's most successful communications channel, turns 25
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