Mobile
February 1, 2012
By Rachel Lamb
Lifestyle brand Michael Kors is using the mobile applications Twitter and Instagram as integral vehicles in its latest St. Valentine’s Day campaign that spans mobile, ecommerce, digital and social media.
{"ct":"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","iv":"4b41f55536f17b275feadc532885517c","s":"506e64fb9b0347f3"}
Share your thoughts. Click here