Mobile
February 1, 2012
By Rachel Lamb
Lifestyle brand Michael Kors is using the mobile applications Twitter and Instagram as integral vehicles in its latest St. Valentine’s Day campaign that spans mobile, ecommerce, digital and social media.
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","iv":"5a845799acf8e2fcbb880bc1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