Mobile
February 1, 2012
By Rachel Lamb
Lifestyle brand Michael Kors is using the mobile applications Twitter and Instagram as integral vehicles in its latest St. Valentine’s Day campaign that spans mobile, ecommerce, digital and social media.
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