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Dec. 4, 2023
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Mobile

Michael Kors ups mobile efforts for Mother’s Day campaign

April 30, 2012

 

By Tricia Carr

Fashion label Michael Kors is tapping its fans for a contest that lets consumers enter to win one item per day until Mother’s Day via a Facebook app that, for the first time for the brand, is mobile-compatible.

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  1. Iris Law stars in Versace’s Dylan Purple fragrance campaign
  2. Baby boomer, Gen X US homeowners staying put after retirement: Bank of America
  3. Dior channels beloved Toile de Jouy motif into home offerings
  4. Broadway’s return marks turning point in New York’s retail revival
  5. Prices decrease for the first time in 2 years: Adobe
  6. Prabal Gurung collaborates with Etsy on home décor line
  7. Audemars Piguet, rapper Travis Scott drop rare Royal Oak
  8. Luxury needs authentication and authenticity to fight counterfeit goods
  9. With Amazon Prime Day, the 2020 holiday season is officially here
  10. Does ultra-luxury have a digital future in China?
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