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April 19, 2024
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Retail

Why retailers should cater to millennial moms this holiday season

September 17, 2021

Resonate has identified the ultimate Black Friday and Cyber Monday shopper as the on-the-go millennial mom. Image credit: MomentFeed

 

By Katie Tamola

As luxury brands and retailers prepare for another pandemic-era holiday season, they should familiarize themselves with the “ultimate” holiday shopper: the on-the-go millennial mom.

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  1. Audemars Piguet collaborates with American singer John Mayer
  2. Saks prelaunches seasonal styles from Prada
  3. Luxury Unfiltered: Brand stories are the secret to creating desirability
  4. Consumers prefer ‘new signs of success’ over traditional shows of status: report
  5. 'Balmain Beach Club' exclusives go live at Neiman Marcus
  6. 2019 luxury spend expected to grow highest in UK
  7. Partnership with Vinitaly brings oenology to Orient Express
  8. Dior takes a step towards film with latest perfume ad
  9. Dior explores the craft of Sauvage in new campaign
  10. Latest Tiffany & Co. exhibition makes Tokyo debut
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