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Oct. 17, 2021
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Retail

Why retailers should cater to millennial moms this holiday season

September 17, 2021

Resonate has identified the ultimate Black Friday and Cyber Monday shopper as the on-the-go millennial mom. Image credit: MomentFeed

 

By Katie Tamola

As luxury brands and retailers prepare for another pandemic-era holiday season, they should familiarize themselves with the “ultimate” holiday shopper: the on-the-go millennial mom.

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  1. Introducing Luxury Women to Watch 2022
  2. Mobile reigns supreme as holiday shopping channel
  3. What luxuries China still craves from the West
  4. Louis XIII gets a taste of gamification with immersive experience
  5. How should luxury brands navigate creative shift on social media?
  6. IWC celebrates ambition with Lewis Hamilton
  7. Digital offerings, transparency necessary for brand success
  8. Valentino gives Lady Gaga a voice for self-expression in new fragrance campaign
  9. Gucci is 2020 Luxury Marketer of the Year
  10. Louis Vuitton dreams of summer in bright campaign
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