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March 29, 2023
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Research

Millennials active luxury buyers, but spending power lies in older generations

April 4, 2016

Ralph Lauren Collection spring/summer 2016 ad campaign Ralph Lauren Collection spring/summer 2016 ad campaign

 

By Sarah Jones

While millennial consumers have the weakest buying power, they are the most likely of any adult generation to have purchased a luxury good or service within the last 12 months, according to a new report from the Shullman Research Center.

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  1. Lamborghini marks 60 years since debut of first manufactured model
  2. Day's wrap: LVMH, Burberry, Lamborghini and Glion Institute
  3. Porsche launches joint venture dedicated to advanced data analysis
  4. China to take largest global tourism market title by 2032: Accor, McKinsey
  5. Alaïa lends couture expertise to costume execution
  6. Balenciaga: A practice in emotional avoidance behavior
  7. Stella McCartney debuts world-first garment made from innovative reflective material
  8. Jaguar Land Rover celebrates 75 years with help from LEGO
  9. Inspirato pick former Twitter exec for CFO post
  10. Belmond gets glamorous with commemorative Orient Express trip
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