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Retail

Millennials push impulse shopping, flexing brands

May 20, 2019

Millennials are driving retail insights. Image credit: Bloomingdale's

 

By Brielle Jaekel

Consumers have a long history of flaunting specific brands to showcase their status, but new research shows millennials are more interested in showing off sport clothing brands than luxury names.

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  1. Off the Cuff: A Q&A with Wheels Up’s George Mattson
  2. Diane von Furstenberg named Icon in The Time 100
  3. David Yurman selects finalists for inaugural $50K design grant
  4. Ralph Lauren turns to TV to spotlight Olympic fashion
  5. Four Seasons curates multi-property experiences in Bali, Spain and Mexico
  6. Mercedes-Benz to plug all-new CLA, electric GLC in ‘GOAT’ from Sony Pictures
  7. Qatar Airways, Art Basel kick off partnership in Doha
  8. Aston Martin loops Breitling in as global watch partner
  9. What real-time branding means for luxury brands
  10. Givenchy aims for product longevity with anniversary lipstick case
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