Prada’s sister line, Miu Miu, released a video and animated Web book last week featuring young actress Hailee Steinfeld in a move to relate to its target consumers.
The younger-geared brand tapped fashion photographer Bruce Weber to develop the Fall 2011 collection video. Miu Miu also created an animated Web book that highlights still images from the video set to the same soundtrack.
{"ct":"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","iv":"9cc72f00973557bb413176a6c2e4987a","s":"b148283a01423921"}