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Consumer electronics

Mobile and TV-connected devices account for 75pc of all video views

April 26, 2017

Mobile video is still on top, but TV-connected devices have grown significantly in ad impressions this year

 

By Danny Parisi

When it comes to video marketing, mobile is overwhelmingly the clear choice for reaching consumers, far beyond desktop, but television is still a player, according to a new report from Adobe.

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  1. Audemars Piguet collaborates with American singer John Mayer
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  3. Jimmy Choo hits the green with golf-inspired capsule
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  5. Saks prelaunches seasonal styles from Prada
  6. Mandarin Oriental hosts charity gala in London
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‘Writing royalty’: Montblanc celebrates Meisterstück’s centennial
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Saks prelaunches seasonal styles from Prada