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December 12, 2014
Kevin Lindsay is director of optimization and personalization at Adobe
By a Luxury Daily columnist
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Ksm0Tu+xcuCHw+flRJrySDrtkYcsnuY2dlDQq375xcIJIJJIzWcZS+5ofGZAQ569C9D8GexaJutTIYMmkpbiJ+rWeoM94LOx\/s2uDv64Kh7S9XiiyAJ8NCaUnMxgs6n3bepdNaKvuTOze2LJpcv79C84HGEg+RQJut061GZ\/2WSi5ODOYsOshjOcJkGaXfq7MLupq+FEnzEL1Odb1L25Gw21PzZw6OveaPUtZ3ccHW4CqehjxTrVdbDbdfUpuQRcx7ih9WHdZXX3qmr6Alr3VOCCfKJqjN223hPQn8y5uxgPCcQSWwGKnREhPE8AZ0ZNXY4eQfbohzIlSYfCHtJUITehBgDOcjKFRJsH1hF\/8iocg\/RKT+S5Dj3EZ8CedW0TyV6wI5ttzD2ucbR8Uujc+eCFbYUsVlcRVe1BoVK7NxMfrI0gh96FLXWMh0aocd\/tO34HEwzZa2hf2efLCUGj1bmv8A8nwFiaPRFkvK4yodUNz7IAvcqjI+vAHqUhy3gRl\/0wYdQxHhX5xvcE4az0f8qQMfcCzxTDV6AMhrDiLvlOTHXcGySRsT+c0nmab+V6dFrTL3dJhXU9uHuAxwmlPOxQty3wBb65lbOwV0j+5yIvIuk\/QIWRMFOmcAspatZkNn0Cgm80Y+3GKVcMJNa51tp5Gjr73cpsdTp5Ew3tnoSsJCJ5tjLDg2zSg5qqzfUG9G+ibd+Kx3xrSP1NJ71cFhT65sx+bWSq6QvL4zQnU3wtrk7K8+ZlbvKUfxH8VJMpaQ92GIiOeBinOXTV8s4TlbwGRc\/jlHLiY26wUCoSyLyJFmAM818dGU5J+WUubfqSUudk4qWdvp9l9FpQnyHyCLiecD+5Fq0E+1Qqqdye0HnNiPD3Fzan3IzFvjAQhdLl0n4gXspcfaVxR690s\/K3lerdao5+ey8yEa4\/Zi36XUgXZZZo4fM0N9ImkbHqnS\/YGwF4fT2leXYk2eCnDQPCnG0TB0d84FmB9oUTZ3EX8s5D0A6foy5UMIhSNtJrpGFjej65QcFfjfxeqJ6zO8jZdv2tW5YsgKKAhpnsWiYGHb\/XtfyvNWnVcRBke2nrEjvWVFQuF6hAdDoE7VHz7lIoEos06cNuBSUKk7vcJHiIAQz0RlpspZX\/S0QAhb09fDKF8oyQC211zXBwU3\/9d0qvcNpt5BDybzQ6tFGCGBlDFT4ja7u24sdgJxpZzjfB5Dz\/ZstX+Uln+\/L8jxAxZdgtjUXYGC4jElZXxbQLRfSLX63WJ3jHAmxnSJnyJQ24r9EJgoka9FtL\/6Ara5giY6UHyQETXDJsessxvdcNjuOAl2\/BBoB3HLxuixgrludOapicDzvY7K3FHzyOWnrYgeRThOSXZj6Q7jBODlGI2yxG+zviePQIzy2ntHikmyM6kOcAuK2DN\/+4tn4XLlE5H6MT6GQop9DkGhT6FJVyD4WgVEcsa+DlLl2JCTnFcG53I+cDWXeerMdS+fohTgmWPSlNYpx4kPSvn324XHoLG\/HT\/pU9s9tYfeQfPkAQwZfVi2HlqxtjMwciyxmNwJg7R6kc\/XI7Qfb5q4Fjxh6\/PfB0V63odyjsm9tcdCRgo\/ja0R3NAheQm8Za5BKUayjgn2bEbW\/l0WmDBY8iNITIm6sAgJ9UTXWuA9DnHSo+AX2FjCFtH6OBLlmwF8sCfBrwE+JBjsLFK1\/q3j+GQL\/xICH3EQmYlxqeAVmT\/tYHBkD1td5HwVvV9wHKH1Syu1S4YNEKzY1Vrwvbd05Aj4BLZitKbJAUpMemrDzsIiF0NwChryyMb8+g4X8xyIlhz6CcAtS8lwA4UC5uQuAmU62HzfXNjGMvZc4B4MUyKk+Ahcm2l22yogjSumtMLx87TvW6H3u8SxWrnCL+kfnh7w4sD7CaBzaUfqoq+DueW\/2pReq4Q1+4CsgxA5qNfpl1zunUMuK3nuiZyvFDst3J4ZF8lcYzzpl7Ky41atIBCaLRqkl8Ggm2JZwB4DPYBDhrABIag6pGBstG1e9MEtPOYjKwlBGAKnQXE+PSZX+3gDOq\/vKuz\/Y+CTFylb7hT4fSL5NpRp1aDkDCTeuDaUng4ar73CbCK3WUNJuevYwqWKZR2LHQ+XiBhrFjzo+F5114ubcT32ZSNBdg\/j3gOJ56tY9AkqJJjFvGbx7OthA8bTkUgTlsPUC2PO1LGpCA\/uPUdNCuUDZPOJQLJATxoIHoeL6Esgqg66HuZVtMESXHvMwl0RdwAt2895nXcvjGTZoMcYPZ+Al5mWkrvxoKAt51wVgwkS2H6awTe3oXCOyLm\/P05XFHs2w+SdegGLqCqo+KullfEth29vwEzfJhKwrgoHLQsR4J6bHjfPRqZ0DCTVFJBonq+gk7aL5l1aQyM09AyS0JLLykCJNK\/yj6\/\/gt+E\/LYhu32xKQa2N5FpaFVo1I8i97lS7lI3UDRv6MGuJt8\/gkZUiQuiS5vxlqSqxnKlqCiDST8\/MhnT2cxDtTxtvBKmlEMpi1u2Sl7ulvF45wPpYRGV3WTUFnrjjWwAe6zm9QUdlRCLU6GZs7ZPbx0SnyM\/fAqyaI\/E2kV7VmuHILDUNcEaxHVdCApFxfA+V1pQJd4SEURymFShnPIW\/\/t0MhS4yvT5dXc1RxY9NmPU6PKbm4EiWApxlEEZ9mO5SgWwKvGVbkGX1MYaxH2KzMr4UvWqOWgRt8UHhm+5kfjKnPei04PCtwsqAGluPjBM2lf0tToul6PXV9314y8NnkcGL1uYqXgZrqezMXIBCQqeDtWnFDq+U3YcujCKGwYR5JEs\/8mOKn0jB59irwrES+L9HMTjStGvT1RpMLiBSd3lCES4A5b7t2ApPAKGxJ8EsFgzsNDNXaNGEwJnmW6x1cjDGQML9gAEsGQZ3POJR7IRGPGx9xAq6Q2q6I3MErYTFjzp7RcJJJTE5+rDLKzuvTn2DVbokudR+307MtJJN8DPc8g14fjfy90mXUZmdwLym0el+NdKWYbBeZH\/kV67U78LC0bLTDrwyO4L7fm3CAR9y59YVanTnl6xCn37Sqs+u41udZQiZSLwsn8UFVzzZHv5GwH7Ule69bWs7wB+VyCBDS6z59+OqZGN6ZKZQVHCLNvBkcUoq9T9lcu3GKjeym7llmljwfKmC7sUJI+SqyUe2+7wO0P84v1oBm+1XpPia5JLVwsiVXFFWuGFdfp9LZIVqvuwMBE+aktIGCTGaOVCCTEuGOvndQjdQqClS82X0drqGhaNQBQDF0DrKw+cA1veGj8ysTxoeVLHju6mCQbdmx2DSOOFyUGHfKCqCHEtSuVRdzmDUABwtmCx\/aZ4bjyXxYLUWwEFqT3QnTRMCFQ2Gu6c2I9VT96Ouo6uU8msWoW9Ecp3M0zu3TQZIlqyrbYMa2OJKLaPGeTJ+KrhR8nciTX2wcxkQrTFNtklelhWzsLvAsg1VYcoaxgZPzQIOzxIEg2a3g0bfHUsFlF9pmCQaZJ3n+Igp3e+90FiwOOgEFwzNSWS4chLeJ4DUlh6\/qp4j4SRuG8VhVSw8H00mT94RdvGXEUi+O+2wxif8Qo6Y7raSuymF7\/vdNoaMtFzGVko7bCZcMzkUKKhoLeJNTB30tZmzpcnYtdOh9lJhn7XmEedtSMxoHCleEhHwdHJsN5w0gr7RV+Zqz8bDtWaq71Y6g\/vEKyIxaJNJWZ7vh3+NN4V21BxK2BU7xhpWyVPmUhVS43ZSMo+9fSQy3uUU3n0xQxo6xyw94zbYKKEJ40jlZJdQ3dpQ980lQcnfg1Z45rWOHb1PoeCPFYX18tJ28Lc7LGKVYBi0u\/ibNjODjHWfbtyWgYCbYWpvTutxG+bFpYtQ02ihDw3NXYs8ITUAIvEdprceZxZ2ng9kgA\/0sU9IiIBQEh8O9QxzguYwOhNyDormPAKAQqhm6TI04H9zANxvVLjlZiibzpYNno+XfVSU8ufWx2UvawUXuleadflGp7S2XCjSKYKh5gwxQmSq1XTFcYU1Kqx+hREGgzXq5t5gQkJFn7aR7nU7gVudXYXKVF\/mfmwvnaKSobtvxjRDPjlwzSazgB2KlIYHZIZwR5YClTg5dRzD+pGMgR+5UQOY1tn48AXghmhHaEm74eVTMJZfYyOWIyzNHYQrachSaY+of3prFV9VWmWY\/ljxtM3wFA3N8LRQ0GrJWqmMCd5i6Xq8U3CXnBAV0T9iLNxhuFZn9d6u+2EZUxdq1hkxtHssJKeLNCjd2xukwM1EQKHdwjILVxDO8yr\/eMdr7FN07kNJFc\/YNOgBJiicO\/fQHCEaXCHMQXQVaX+t8N5npse2Z4YgTwR7mbGAY29V3fbUUC1UEv5YTVygELpegsYZhK96I58DBlShdzWs2exU0MQeq2\/TDyNk9c48nEuCjk0FaTe1+WOrZq1lpwCV0z1W5piHjEoAxHjBbLh133iOa87KER+VgA8F3LM014w74bM\/CFav3Y8EDwasrCc4M3Aw4xvyfuqNk54RfGrv6f+Onp8TTcUzgg6QuJPzkWro1rIdioeudgqjeJxyYS0zAoUaO0RwXdPfQWbTlAP41YBr6oBCujwWiOi8fFAp0WgPFJ+k3ith6F9l1xpENrIRK6KRHA3lmXgxjDYPnWU30QYlh003d6OP7MQM4E40\/1RXizxp4pc6c4ujksCoUqkQMEezrIBjE0BDJDtSCu8g2nk7pPJ2u\/nvWZI0ocrdRNJ4pE9RAmd4r2hcDFpAcw5t6QtXqQ8dXuUpjPMOP9aOGIaPS1aNk7H6N1pgmXnNyG+qfm\/7xs5Z\/Z\/n2A9EBSMf\/X8PLzWqiIRNFTT+CGPxeRniC36yUE1z8ETsR+PKjqqMwKXH4fQwLFB78kHT+e0WtWTNYQaAQV7lkoTA60V0gjNDK7UnTtjrUACZ99DYfGL6gDX\/ibD4QCQgVvcidOraVc59t1qaRm68rJmOG5Xj\/U4AcY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