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Internet

Moët earns 1M impressions on first video campaign

November 5, 2012

 

By Tricia Carr

Spirits marketer Moët & Chandon USA’s Champagne Day video campaign that encouraged social media users to share a branded toast with their friends earned more than 1 million impressions and 70,000 YouTube views.

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  1. Louis Vuitton introduces Visionary Journeys Seoul
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  3. Kering to acquire jewelry manufacturer Raselli Franco Group
  4. Savannah College of Art and Design debuts SCAD LUXE research center
  5. Lamborghini heads to French Alps for women-led driving series
  6. Ennismore picks Bangkok site for first-in-region SLS Residences
  7. Dolce & Gabbana debuts Devotion fragrance film
  8. Dior builds five-story statement flagship in Beijing
  9. Laura Burdese to succeed Bulgari CEO
  10. Exclusive Resorts purchases Inspirato for $59M
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