Internet
November 5, 2012
By Tricia Carr
Spirits marketer Moët & Chandon USA’s Champagne Day video campaign that encouraged social media users to share a branded toast with their friends earned more than 1 million impressions and 70,000 YouTube views.
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","iv":"d913d4c562472e245845b4b232e646fa","s":"c1397866de8d28db"}
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