Luxury Daily
The authority in luxury news.
Dec. 15, 2025
  1. Moncler returns to the slopes for Grenoble campaign
  2. Ruinart reveals annual Carte Blanche creative collaboration
  3. Capri Holdings closes Versace divestiture
  4. Luxury Unfiltered: The luxury market will lose the middle ground in 2026
  5. New Global Fashion Agenda program in Turkey targets textile waste
  6. Chanel unleashes ‘From Dream to Reality’
  7. In conversation with Hong Kong property and hotel mogul Adrian Cheng
  8. JW Marriott, Flamingo Estate roll out new wellness experiences
  9. HNWIs report surging interest in luxury cruises: Altiant, ILTM
  10. Chase opens new Sapphire Lounge in Las Vegas
Comment
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Apparel and accessories

Montblanc treads line between tradition and innovation in new campaign

January 4, 2023

Montblanc's nib, dipped twice over in gold, has undergone several innovative changes over the last century, while maintaining its iconic shape. Image credit: Montblanc Montblanc's nib, dipped twice over in gold, has undergone several innovative changes over the last century, while maintaining its iconic shape. Image credit: Montblanc

 

By Marybeth Connaughton

A new promotional video released by German stationery house Montblanc highlights the means and methods by which it balances tradition and innovation, resulting in objet d’art meant to leave an indelible mark.

To read the entire article, please subscribe or
 
LATEST HEADLINES
MOST POPULAR
  1. Moncler returns to the slopes for Grenoble campaign
  2. Ruinart reveals annual Carte Blanche creative collaboration
  3. Capri Holdings closes Versace divestiture
  4. Luxury Unfiltered: The luxury market will lose the middle ground in 2026
  5. New Global Fashion Agenda program in Turkey targets textile waste
  6. Chanel unleashes ‘From Dream to Reality’
  7. In conversation with Hong Kong property and hotel mogul Adrian Cheng
  8. JW Marriott, Flamingo Estate roll out new wellness experiences
  9. HNWIs report surging interest in luxury cruises: Altiant, ILTM
  10. Chase opens new Sapphire Lounge in Las Vegas
VIDEOS
More Videos

MORE IN Apparel and accessories
Moncler returns to the slopes for Grenoble campaign
Capri Holdings closes Versace divestiture
New Global Fashion Agenda program in Turkey targets textile waste
Actress Chase Infiniti accepts Louis Vuitton ambassador role
Hermès, Goyard lead consigner sales in 2025: Rebag
Louis Vuitton named title partner of F1 Monaco Grand Prix



RECENT ARTICLES
Moncler returns to the slopes for Grenoble campaign
Ruinart reveals annual Carte Blanche creative collaboration
Follow @LuxuryDaily for the latest in luxury news

New Global Fashion Agenda program in Turkey targets textile waste
Viceroy Hotels installs next chief executive
Bugatti assembles owners for seasonal gathering in Molsheim