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April 9, 2026
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Luxury Memo special reports

Museums of luxury – Luxury Memo special report

May 1, 2018

Gucci Garden opened in Florence, Italy earlier this year. Image credit: Gucci

 

By Nancy Buckley

Luxury brands have long aligned themselves with the prestige and craftsmanship of art, but some companies have chosen to go beyond this and actually be art in branded museums showcasing their imagination and history.

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  1. 62pc of UHNWs now worried about geopolitical instability related to Iran war: Altiant
  2. Luxury Unfiltered: Kering's 80pc opportunity starts with a question most brands won’t ask
  3. Schiaparelli begins Harrods takeover
  4. Gigi Hadid fronts new leather goods campaign from Miu Miu
  5. Fondation Louis Vuitton to host Alexander Calder retrospective
  6. Ryan Gosling vouches for vagabond luxury in #GucciValigeria
  7. Perrier-Jouët signs on as official Champagne of Metropolitan Opera
  8. Phillips forms exclusive partnership with luxury insurance platform Wondercare
  9. NetJets developing exclusive-use terminal in Augusta, Georgia
  10. Lancôme seeds longevity-focused skincare with 20th Century Studios
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